It’s time to start talking about making culture a priority – and actually doing the work of building a powerful one.#coachjoe Leaders create a culture of inspiration, a place where people are empowered to be their best selves, to take risks, to innovate, and to create something truly remarkable. In our experience an inspiring culture must address four basic needs. It must (a) provide purpose, (b) connect people with the vision, (c) create opportunities to grow and (d) contribute to something bigger than itself. 🆑For better or worse, culture and leadership are inextricably linked. Leaders can shape culture through both conscious and subconscious behaviors. Sometimes with unintended consequences. 👓Are you clear about what the language your culture is communicating to your employees and your customers? 🔬One study found that engaged employees can drive a 21% increase in profitability, and a 10% bump in customer loyalty. 🔺But still, when I get into a room with a group of leaders today, talking culture feels like speaking another language. 🤎Culture is the heartbeat of your business. Your culture is alive – it’s an energy – you can feel it…it has a pulse. Externally the heart appears strong. A closer look Internally and the arteries are hardening. 🔋Your culture is your lifeline and powerplant. ❗️We call this energy – “magnetic electricity”. Your environment is positively charged or it’s negatively drained.